For many businesses, the first step in getting more sales and a better return on investment is to submit demo applications. Demo applications are not programs that do the same thing as the completed software program. Demo applications are relatively easy to produce. Many companies do not have the amount of money to purchase large quantities of printed media. Most of the time, a company will not buy software for distribution. The only way to get the software to their sales staff or end customers is to have a person go through the applications and let them know that they exist. The demo applications also help a business to figure out if the product or service they are offering is a good fit.
Printing out a free copy of the software and a copy of the booklet is an option. Many companies opt to print the software for the new customers, but would rather not spend the money on printing media. Many companies also prefer to provide the full versions of the software and booklet for distribution. For a print edition of the software and booklet, the companies can use more printing media at a reduced cost. The best printer for these two publications is a local office supply store. A lot of business usually have subscriptions to office supply companies.
Sometimes businesses will send an email to the list with free copies of the software and a booklet. This is another way to get the software and a free print edition. Businesses should never forget to send a small thank you note to the prospect who downloaded the software. This will always come in handy when the prospect buys the software. For the trial versions, the interested prospect is sent a download link so they can get an idea of what the software offers and if it is something they want to buy.
